Think about how speakers must present their message in a way that suits their audience's interests, motivations, or desires
in order for it to be effective and achieve their purpose. Consider this scenario:
A student group has been asked to make a presentation at the monthly school board and PTA meeting about moving the start
time for school back two hours from 8:00 a.m. to 10:00 a.m.
Which is the most effective way for the student group to present their message to their audience of educators and parents?
a. They should give real-life examples so the educators and parents can relate to the message.
b. They should present scientific data that appeals to the educators' and parents' interest in improving education and health.
c. They should use their own personal experiences to connect with the educators and parents about the topic.
d. They should emphasize only the health benefits of later start times for teenage students and children.