You've just been hired as a political consultant by the party that lost the presidency in Georgia's 2020 Election. They want you to help them understand what are the most important factors that they should consider when building their campaign for the state in 2024. Based on what we've read in class (Achens and Bartel, Schlozman et al, and our textbook), what are two characteristics or qualities that the campaign should target in the next election (Party? Religion? Population change? Age? Wealth/Income? Industry? Education? Race/Ethnicity? etc) (Note: Previous Presidential election data is often used as a proxy variable for party in a state). Use Social Explorer ( ) to look at these variables in the state that you have chosen. Create screenshots of your variables overlaid in your state at the county level. Briefly explain your maps. Why do you think these two variables are most important? How do you think these variables will be important specifically in Georgia?