Answer:
The correct answer is Changing the perceived importante of a specific attribute.
Explanation:
Remembering a definition of perceived quality, we can say that it is the consumer's perception of the superiority or excellence of a product.
On this occasion I want to highlight that first sensation that consumers take about what we perceive in a brand, that is, what we have heard so many times say: the first impression is what counts.
When a brand has worked on the aspects related to projecting a notable perceived quality, it must have worked equally well in managing the expectations that this causes.