Answer:
C. How people interact with your website.
Explanation:
Web analytics allows to collect, analyze and report web data. It helps to analyze the behavior of users or visitors when they visit a website. Organizations use web analytics to get information about the number of visitors accessing their website and even the number of page views. And with this, they can figure out whether organizational goals are met or not and can also help improve user experience on the website.
What website users visit after leaving your website, how you currently rank in search engines and how people interact with competitor's websites are not necessarily direct issues handled by web analytics.
Hope this helps!
