Ben and Chris combined their love of hockey with a business venture. They purchased a small portable cart and began selling hockey memorabilia outside of the hometown hockey arena. Their first year went well, but this past year has been a real struggle. Due to poor economic conditions including a loss of jobs, ticket sales at the arena are down, which has significantly hurt their sales as well. As a recent business school graduate, you explain to Ben and Chris:

Question 3 options:

this type of business is always high risk because it is seasonal.

the business does not fill a sufficient need for most people.

environmental circumstances are dynamic and tough to control.

social entrepreneurs are currently getting most of the attention.

The performance of a business is not entirely dependent on the expertise of its managers, or the owners. The macroeconomic conditions in the country influence business returns for all enterprises in a country. These macroeconomic conditions include unemployment rate, inflation, interest rates, and taxation.

Favorable economic conditions increase the probability of a business to make profits. Poor economics poses a challenge to businesses. Unfortunately, the macroeconomic factors are beyond the control of an individual or a group of companies. The economy undergoes thorough naturally occurring business cycles, which presents seasons of boom and downturns. Ben and Chris must be experiencing the downturn season, which is beyond their control.