contestada

Convenience products refer to______________.

a. items that consumers will make special efforts to seek out and buy.b. items for which consumers compare several alternatives on criteria such as price, quality, or style.c. products consumers purchase frequently and with a minimum of shopping effort.d. ancillary products used to make other products work more efficiently.e. low-cost items for which there are numerous substitutes and generic equivalents.

Respuesta :

Answer:

The correct answer is b. items for which consumers compare several alternatives on criteria such as price, quality, or style.

Explanation:

in this type of goods, consumers spend a little more time to chose as they require the most fitting goods for their needs.