A customer is deciding what to purchase for her book club book group. Initially she researched Amazon, Barnes & Noble, and her local bookstores to see what kind of price and services each store offered. After some reflection, she decided to buy her books from the local bookstore. Over time she developed a relationship with the proprietor and purchased three other books he recommended. The situational factors involved in this example include ____________.

Respuesta :

Answer: The buying task and the loyalty of the bookstore customers

Explanation:  

According to the given question, the customer are comparing the prices of the books by proper research in the local book stores and also on the online website such as Amazon.

 In the given situational factors the given scenario basically include the two main factors such as the loyalty of the customers and the buying process of the book.

In the competitive market, the loyalty of the consumers plays an important role in an organization for maintaining the consistency of the products and the services in the market.  

 Therefore, The given answer is the correct.