Answer:
more sensitive to changes in sales revenue.
Explanation:
Contribution margin can be defined as the subtraction of variable cost from the sales price.
Mathematically, it given by the formula;
[tex] Contribution \; margin = sales \; price - variable \;cost[/tex]
Variable cost refers to cost which are the same per unit of production but vary directly with level of output.
Generally, a company that has a higher contribution margin ratio is more sensitive to changes in sales revenue because it affects it in the long-run.