Shazia manages a butcher shop. Recently, the butcher shop has had trouble competing with national grocery store chains. Shazia wants to develop a list of possible courses of action to attract more customers, so she gathers her team. They discuss the issue and suggest ideas to solve the problem. This is called:_________.

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10-02-2022
Business

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Shazia manages a butcher shop. Recently, the butcher shop has had trouble competing with national grocery store chains. Shazia wants to develop a list of possible courses of action to attract more customers, so she gathers her team. They discuss the issue and suggest ideas to solve the problem. This is called:_________.

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jaquelinefvr jaquelinefvr · Answer 1 · 2022-02-22T12:42:49+01:00

To develop a consistent marketing strategy, it may be necessary to set up a team meeting to suggest ideas for solving the problem, which is called brainstorming.

Definition of brainstorming

It is a technique used in organizations to raise ideas and solutions on a given problem, starting from the meeting with the team, where each member can contribute with ideas that generate innovation and a course of action for the situation.

Therefore, brainstorming can be used in the internal environment, when there is a need for strategic planning, and also in the external environment, in the development of a marketing campaign for example.

Find out more about brainstorming here:

https://brainly.com/question/797047