While watching television, Kyle saw a commercial for a product that was "made in Taiwan." He immediately dismissed the product being advertised because the last item he bought that was made there fell apart in just two weeks. What is affecting this advertising communication?

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10-05-2022
Business

contestada

While watching television, Kyle saw a commercial for a product that was "made in Taiwan." He immediately dismissed the product being advertised because the last item he bought that was made there fell apart in just two weeks. What is affecting this advertising communication?

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suchetasVT suchetasVT · Answer 1 · 2022-05-14T09:01:13+02:00

Source effects affect advertising communication, it refers to the review of a large body of marketing, psychological, and communicative research literature on source results supports the conclusion that resource variability.

How does advertising affect communication?

Advertising is a form of communication because advertising can integrate into the field of communication.

Source Effects include, for example, credibility, technology, attractiveness, and similarity, influencing the attitudes and behaviors of targeted audiences.

Thus, Source effects affect advertising communication.

To learn more about advertising communication refer:

https://brainly.com/question/25528284

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