A presidential candidate who strategically picks a running mate to broaden the appeal to the voters is engaging in the Ticket Balance practice.
Ticket Balance
- In American politics, balancing the ticket refers to the practice of selecting a running mate, typically from the same party, with the intention of broadening the popularity of the campaign.
- The choice of the vice presidential candidate for the United States is where the phrase is most frequently used.
- The ticket can be balanced using a variety of methods. To add geographic diversity to the ticket, the candidate could select a running mate from a different region.
- In order to bring the party together, a running mate from a rival group may be selected if the candidate belongs to a particular party faction.
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