This is an example of business adaptation.
What is business adaptation?
Business adaptation, or business model adaptation, is a set of decisions that relate to an organization's market strategy, organizational structure, and transactions. These adaptive qualities provide organizations with the tools they need to navigate a variety of business challenges.
Business adaptation and strategy experimentation can also help companies stay relevant in an ever-changing economic landscape. As technology grows in scale and becomes increasingly more efficient, strategies and tactics for quick business adaptation are becoming much more common and creative in nature.
Fast food chain which is specialized in Chinese food started serving Indo-Chinese food to get more audience is an example of business adaptation.
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