What is the term for a search effort that is not necessarily focused on an upcoming purchase or decision but rather on staying up to date on the topic?

Ongoing search is defined as search activities that are unrelated to specific purchase needs or decisions. That is, ongoing search does not occur to solve a known and immediate purchase problem.
Ongoing Search is akin to putting your name on a waiting list for a vacation. Simply enter your desired vacation criteria, and RCI will search for you 24 hours a day, seven days a week, notifying you when a resort match is found. It's a quick and easy way to find the vacation of your dreams!

With an Ongoing Search, you tell us your parameters (such as dates, destinations, and even specific resorts), and we will continue to look for you 24 hours a day, seven days a week. As new inventory becomes available, we match it with Ongoing Searches before it is made available on RCI.com.
If you're looking for a vacation but can't find it, click or tap "Start an Ongoing Search Request" in the box above your search results. Then, fill out the form with your desired criteria and proceed as directed.

To learn more about Ongoing Search refer to

https://brainly.com/question/1870140

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